Бизнес-книги
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Рынок медицинских услуг: его проблемы и аспекты управления
Раздел: Маркетинг. Общие вопросы
Страниц:
Язык: Русский
Последствия перехода экономики России от командно-административной к рыночной, отразились на всех отраслях народного хозяйства, в т.ч. и на здравоохранении., Однако, даже в условиях рыночных отношений ...
The Practicability For a Diverse Revenue Source in Sports Marketing
Раздел: Маркетинг. Общие вопросы
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Язык: Русский
The English Premiership, EPL has become much more than just a league to those that follow the game of football. It has become a way of life for these followers that it is arguably one of cult statu ...
Electronic Customer Relationship Management in Jordan Mobile Service
Раздел: Общий менеджмент
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Язык: Русский
Electronic Customer Relationship Management (E-CRM) performance is a marketing strategy and integrated approach to identifying, acquiring, and retaining valuable customers, by enabling organizations t ...
Media, Vengeance, and Litigation
Раздел: Маркетинг. Общие вопросы
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Язык: Русский
This book looks at the relationship between attitudes toward plaintiff’s attorney television advertising and attitudes toward personal injury litigation. The research discussed herein examined the per ...
Environmental Friendliness: Profitable Marketing Strategy in Recession
Раздел: Маркетинг. Общие вопросы
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Язык: Русский
During the current recession, studies show that consumers willingness to pay more for the green but expensive products has decreased as compared to the past decade. However, despite having an understa ...